Diana Cole-Marsh is a retail industry analyst and consumer behavior specialist based in New York City with over 15 years of experience in retail strategy, merchandising, and customer experience design. She has worked with department stores, specialty retailers, and e-commerce brands to refine their product assortment strategies, pricing models, and in-store experience programs. Diana holds an MBA from NYU Stern School of Business and has been quoted in publications including Retail Dive and Forbes on topics ranging from evolving consumer expectations to the future of omnichannel retail. She is a member of the Retail Industry Leaders Association (RILA) and regularly contributes to shopping and retail Q&A communities, helping both consumers and retail professionals better understand industry dynamics and shopping trends.